Branding is more than just what you see

Branding is more than just what you see

Branding is more than just what you see, it’s also about the experience and how your customer feels. A great analogy for describing this is an iceberg, we all know you can only see the small tip, yet below is a huge amount of ice supporting it to float. Most...
Good design is good business

Good design is good business

Good design is something I fundamentally believe in. Design isn’t just about how something looks but also its function and purpose. Good design, when it really achieved is effortless to the user. Its only when it doesn’t quite work that we notice problems,...

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